UI/UX Designer

Thao Le - Rosemary

I am a UI/UX Designer with 3+ years of experience in creating user-centered mobile and web solutions. With expertise in CRM, e-Commerce, IoT, education, fleet management, and landing page design, I focus on usability and intuitive design to deliver impactful digital products. Proficient in Figma, Miro, Zeplin, and Adobe Creative Suite, I bring a research-driven and innovative mindset to help teams build exceptional user experiences.

Personal Experience

Product Designer at VIETMAP JSC (09/2024 — Present)

Ho Chi Minh city

FleetWork – Driver Connect App

  • Designed a mobile app for fleet drivers to streamline daily operations, including route tracking, task updates, and communication with managers
  • Focused on usability and intuitive UX flows to minimize driver effort and improve task efficiency on the go
  • Key Skills: Mobile UX, User Flow Design, Figma, ShadCN/UI

FleetWork – API Key Management Console

  • Created a web console for administrators to generate, monitor, and manage API keys securely
  • Designed dashboards with clear navigation, data visualization, and role-based controls to improve system transparency and ease of use
  • Key Skills: Dashboard UI, Web UX, Figma, Untitled UI, Adobe Suite

UI/UX Designer (02/2024 — 08/2024)

Ho Chi Minh city

Freelance E-Commerce Website

  • Designed a modern, user-friendly e-commerce platform with seamless navigation, engaging visuals, and intuitive product pages to enhance the shopping experience
  • Built a design system and UI components based on client requirements, ensuring consistency across all pages
  • Collaborated closely with the client through review sessions, refining designs for both desktop and responsive mobile versions
  • Key Skills: UI/UX Design, Responsive Web Design, Figma, Untitled UI, Adobe Suite

UI/UX Designer - Contractor at VLeisure (05/2023 — 12/2023)

Ho Chi Minh city

Vleisure.com

Property Management System (PMS)

  • Designed a user-friendly platform for hotel businesses to manage bookings, revenues, and amenities with intuitive navigation and streamlined workflows
  • Collaborated with Product Owner and Business Analyst to gather requirements and resolve usability issues
  • Created and refined UI designs in Figma, based on Jira tasks and leader feedback, ensuring alignment with business goals
  • Key Skills: UX Research, UI Design, Figma, Tailwind CSS, Ant Design

UI/UX Designer at TMA Solutions (06/2022 — 03/2023)

Ho Chi Minh city

Tmasolutions.vn

Project Highlights

CRM for Real Estate
  • Designed core user flows (cart, customer interaction, data management) to improve usability and sales efficiency in the real estate sector
  • Collaborated in a 5-member Agile team using Jira, with weekly design reviews
  • Created UI screens in Figma, ensuring consistency across pages
  • Key Skills: UX Flow Design, Figma, Miro, Material Design, Adobe Suite, Zeplin
Pronest – IoT Mobile App & E-Commerce Website
  • Designed mobile app to control IoT devices and manage swiftlet farming, published on App Store & Google Play
  • Built e-Commerce website to sell devices and present smart farming solutions
  • Researched IoT operations and translated into intuitive UX across app screens
  • Designed brand identity and logo for Pronest
  • Key Skills: UX Research, Mobile App Design, E-Commerce UX, Figma, Material Design, Adobe Suite


EDUCATION

KeyFrame (Feb 2022 — Aug 2022)

Ho Chi Minh city

  • UI/UX Product Design
  • Certificate of UIUX Web/Mobile Product Design
  • Certificate of UI Figma Design
  • https://keyframe.vn/

Kent Center (Aug 2020 — Jan 2021)

Ho Chi Minh city

  • Graphic Design certificate of completion
  • https://kent.edu.vn/

Ho Chi Minh City University Of Education (2019 — 2023)

Ho Chi Minh city

  • Bachelor of Software Engineering
  • GPA 3.0


SKILLS

  • Figma
  • Miro
  • Adobe Creative Suite
  • Agile
  • Zeplin
  • Visual design
  • User flows
  • InVision


LANGUAGES

  • Vietnamese (Native)
  • English (Intermediate)

Personal Skills

UI/UX Design
85%
Figma
90%
User Research & Flows
80%
Mobile Design
80%
Design Systems
75%
Collaboration & Agile
70%

Van Nhat Pham

Mobile Developer

Thu Thao Nguyen

Business Analyst

Quoc Bao Doan

Web Developer

Van Hien Nguyen

Full-stack Developer